🦅 Cut Through the Clutter: How Raven Tag Helps Your Product Win at Retail with Retail AI
- Apr 7
- 2 min read
Ever watched a consumer stare blankly at a wall of archery bows, waiting for help that never comes?
You’re not alone. It’s one of the biggest challenges outdoor brands face at retail—standing out in a sea of similar products when no one is there to tell your story.
That’s exactly why we built Raven Tag.
The Retail Reality: No Experts, No Answers, No Sale
Picture this: Your product is sitting on the shelf. A shopper is genuinely interested—but they have questions.
• Is this better than Brand X?
• Does this bow support a youth draw length?
• Why is this $100 more?
• Can I even use this during archery season in my state?
But no one’s around. Or worse, someone from the footwear department strolls over, does their best, and recommends a competitor’s product because it offers a better margin. And just like that, you’ve lost the sale.
Enter Raven Tag: Answers, Anywhere, Anytime
Outdoor Americans are self-reliant by nature.
They do their research. They compare. They don’t just want answers—they expect them instantly, and in plain language.
Raven Tag gives your consumers a direct line to everything that makes your product better:
• Key differentiators and competitive positioning
• Specs, features, and compatibility
• Real-time support for FAQs
• Embedded video links, setup guides, and more
All delivered in an on-brand, mobile-friendly experience—activated by a simple QR code.
Not Just for Consumers—Empower Your Retail Teams Too
Imagine that same employee from the footwear department. What if they could scan a Raven Tag and get instant product knowledge, too?
With Raven Tag, anyone on the floor becomes a brand advocate in seconds—even if they’ve never sold a bow before.
Flexible Activation, Powerful Impact
Whether it’s a hangtag, a shelf talker, a sticker on the riser, or a full display at point-of-sale—Raven Tag meets your customer where they shop.
Better yet, it works with any retailer or dealer you partner with, no extra tech required.
Bottom line?
Your customers deserve answers. Your retailers need support. Your product deserves to win.
Raven Tag delivers all three.
Want to explore how Raven Tag could work for your brand?
Comments