Retail Ravens
Raven Tag: The In-Store, Hangtag AI Solution
In the wild, ravens are known for their ability to adapt, solve problems, and remember faces. Imagine bringing that intelligence to your products, right in the hands of your customers.
Introducing Raven Tag—a customizable, AI-powered agent embedded into retail hang tags via QR codes. With a simple scan, customers unlock a brand-specific Raven—an intelligent guide ready to provide everything they need to make confident decisions. Product questions? Answered. Compatible gear suggestions? Delivered. How-to videos, warranty info, and local dealer recommendations? All in real-time.
Consumers want help deciding on a product when in store, but your retail partners may push a competing brand because of a higher margin, or they don't know the true benefits of yours. There are dozens of reasons why you might lose a sale in a third party establishment.
Raven Tag becomes your ultimate salesperson and insurance policy that your product stands out with accurate and helpful information when the customer needs it most.
Think of it as the ultimate field guide that never leaves the trail. Traditional hangtags talk at customers or at best, send them to a website or a landing page.
Raven Tags start a conversation.
Hang Tags aren't new...
You're right, but transforming them into intelligent gateways with experiential, conversational, and generative AI is a game-changer for outdoor brands.
Dynamic Product Knowledge
The Raven Tag AI agent, tailored for each brand or product line, provides instant answers to consumer questions.
From technical specs and usage tips to product comparisons, consumers receive precise, approved information instantly.
Immersive Brand Storytelling
Raven Tag shares brand narratives, product origins, and sustainability efforts, enriching the consumer experience.
Outdoor metaphors and brand-specific language ensure each interaction feels authentic and engaging.
Sweepstakes & Promotions
QR codes can link to sweepstakes, AR experiences, and limited-time promotions.
Gamified experiences encourage repeated interactions and boost consumer retention.
Dealer/Retailer Empowerment
Raven Tag also supports retailers by providing frontline staff with real-time product knowledge.
A single scan can help retail staff differentiate products, improving customer satisfaction and sales conversion.
Data-Driven Insights
Every scan and interaction provides actionable data—track engagement rates, popular inquiries, and location-based insights.
Dynamic QR codes enable real-time content updates without reprinting hang tags.
Omni-Channel Journey
Raven Tag bridges physical retail and digital ecosystems.
Links to brand apps, social media, or AR/VR experiences create a seamless customer journey.
How A Raven Tag Experience Works...
Imagine a customer browsing bows - he looks around for a product specialist, but no one is available.
Or, the guy from the shoe department is filling in. The customer scans a Raven Tag QR code. Instantly, a Raven trained specifically for that brand’s product line, answers all of his questions:
“What makes this bow better than competitors?”
“How do I adjust it for my draw length?”
“Is this the best bow for my Colorado Elk Hunt?”
It gives the brand so much opportunity. Answer questions right on the spot to sell product or better yet, upsell the customer.
Raven Tag not only provides answers but shares stories from the brand’s pro staff, tuning tips, and nearby dealer locations—all personalized to the consumer’s questions and location.
Experiential AI for the Outdoor Industry
Experiential AI goes beyond static product information—it creates interactive experiences that engage consumers in real time. It transforms the traditional retail journey into a dynamic conversation between brand and buyer.
Instead of reading product specs, customers interact with them. Instead of guessing how gear fits into their adventures, they get tailored recommendations, stories, and guidance.
For outdoor brands, Raven Tag makes this possible—turning a simple hang tag into an AI-powered gateway that immerses consumers in the brand experience.
Ready to your Raven in Action?
Conversational AI: Turning Transactions into Conversations
Conversational AI transforms the retail experience from one-way messaging into meaningful, two-way interactions. Instead of searching for answers, customers ask questions and get real-time, personalized responses. It bridges the gap between curiosity and confidence, delivering expert insights, stories, and recommendations through natural dialogue.
For outdoor brands, Raven Tag brings this to life—turning a simple hang tag into a smart, conversational guide that speaks the language of the trail, the water, and the wild.
Generative AI: Intelligent Action for Outdoor Brands
Generative AI goes beyond providing information—it creates dynamic, personalized content and solutions based on consumer needs. Like a seasoned guide, it doesn’t just answer questions; it generates tailored product recommendations, expert insights, and next steps in real time. It adapts to each interaction, delivering unique value and seamless experiences that feel intuitive and engaging.
For outdoor brands, Raven Tag harnesses this power—transforming a simple hang tag into a generative AI companion that guides customers through product discovery, decision-making, and adventure preparation with precision and purpose.